Starting a new company is a lot of work. Totem makes things a little easier by expediting the process of creating a press page for your company. They make the process as smooth as possible, and the finished product is very nice to look at. They give you all the tools you need to set up a press page with minimal effort. Best of all; it is completely free, unless you want to upgrade to the higher package.
It's an attention economy, and the good people at Jones-Dilworth have built a tool that will help you get some. Totem launches today, a free app that helps anyone build a great press page. Whether you're a giant company, a start-up, or even a solo act, you shouldn't have to think too hard about a press page. For that matter, neither should I.
AUSTIN, TX: PR and marketing consulting firm Jones-Dilworth has launched Totem, a Web app that helps boutique agencies, start-ups, and SMBs build press pages.
The company created the software after realizing that many companies in the space have poor press pages or none at all, said Josh Jones-Dilworth, agency CEO.
“We always found this confounding because the press, analysts, and influencers are often your most important audience and have a great amount of power,” he said.
The goal of Totem is ...
It’s always interesting to see what press people come up with when they try to change their own industry. There’s often an element of self-serving product pushing that’s borne of a long-standing need for change. And as an observer and participant of the press industry, I have my own qualms with the way things currently work. So I was happy to see an old friend and colleague set out to make this industry better. Josh Dilworth, who left Porter-Novelli to launch his own PR firm Jones-Dilworth a couple years back, is starting a new project aimed at revamping the way the press machine runs. Opening in public beta today is Totem, a service for building press pages that address many issues and annoyances of the industr
Quick Pitch: Totem — a press pages generator — displays company accomplishments and social facets in one place, cutting out rigorous searches for PR information.
Genius Idea: Totem wants to bridge small businesses and media outlets by providing both parties with a better initial experience with each other.
